Cafe 211

The Best Guatemalan Coffee Around

Bites & Bowls

Author of Jefa in Training, Ashley K. Stoyanov Ojeda is coming to Northwest Arkansas for a business workshop! At the workshop, you can expect a presentation from Ashley on how to scale your business with tips and next steps. Shortly after the presentation, we will have an opportunity for a Q&A and a book signing of Jefa in Training*! 

*Books will be sold at the event, but if you’d like to purchase one ahead of time, you can buy the book in store at Más Libritos Bookstore or purchase the book online.

Light refreshments will be provided at the event with the purchase of your ticket. 

There is limited capacity: REGISTER NOW!

This program is organized by Bites & Bowls and Más Libritos Bookstore, two Latina-owned businesses in Springdale with a passion to create and build community through our respective businesses. We want to give a big thank you to the following organizations and groups that assisted in sponsoring our program: FORGE and Kiva NWA. 

We are still accepting sponsors to support this special event for entrepreneurs in our region.If you are interested in supporting, please reach out directly to us. 

About Ashley K. Stoyanov Ojeda:
Ashley K. Stoyanov Ojeda is a multicultural and bi-lingual business strategist for the new majority, top-selling author and speaker. With 10+ years of experience in business development, community marketing and communications, she was inspired to write and publish the first Spanglish business-launching book for the next generation of Latinas and creative entrepreneurs, Jefa in Training. 

Through her consulting, newsletter, book and workshops, she’s been able to help thousands of startup founders, small business owners and creative entrepreneurs take their businesses to the next level. Her work as a consultant and author has been recognized by Telemundo, mitu, Nasdaq, Forbes, Business Insider and more. 

About Jefa in Training: 
Jefa in Training is the top-selling business book for creative entrepreneurs - written from a Latina lens - but for everyone who has ever felt underestimated and underrepresented in their industries. It is a step by step guide to launching and growing your business from guiding you through a competitor analysis to creating a financial plan, putting together your sales pipelines, leveraging partnerships, developing thought leadership and more. It doubles as a workbook with writing prompts and worksheets with business development frameworks to help you develop what you've learned in each chapter!  

Endorsed by Latina powerhouses such as Eva Longoria, Beatriz Acevedo + featuring tips from Ana Flores from WeAllGrow Latina, Julissa Prado from Rizo’s Curls, Marivette Navarette + more - this toolkit is the first and only of its kind. It's educational, engaging and from a diverse perspective. 
